2022 — 2023

2022 — 2023

2022 — 2023

2022 — 2023

Bourbon-n-Blockchain: a Premier NFT Club

Bourbon-n-Blockchain: a Premier NFT Club

Bourbon-n-Blockchain:
a Premier NFT Club

Bourbon-n-Blockchain: a Premier NFT Club

  • NFTs

  • DeFi

  • Staking

  • Nodes & Validators

DeFi

DeFi

DeFi

NFTs

NFTs

NFTs

Staking

Staking

Staking

Nodes & Validators

Nodes & Validators

Nodes & Validators

Challenge

At first, when the team from Bourbon-n-Blockchain reached out to me with the possibility to act on this project, I was given the challenge to output a Website and a 2D Illustrated NFT Collection based in Bourbon Bottles to Tribute the Culture.

Challenge

At first, when the team from Bourbon-n-Blockchain reached out to me with the possibility to act on this project, I was given the challenge to output a Website and a 2D Illustrated NFT Collection based in Bourbon Bottles to Tribute the Culture.

Challenge

At first, when the team from Bourbon-n-Blockchain reached out to me with the possibility to act on this project, I was given the challenge to output a Website and a 2D Illustrated NFT Collection based in Bourbon Bottles to Tribute the Culture.

Challenge

At first, when the team from Bourbon-n-Blockchain reached out to me with the possibility to act on this project, I was given the challenge to output a Website and a 2D Illustrated NFT Collection based in Bourbon Bottles to Tribute the Culture.

Initial Steps

After conducting a Market and Competitor Analysis, I discovered that their project concept was not positioned to deliver a cutting-edge solution. In response, I provided the team with detailed consultancy, presenting a benchmark that included alternative strategies for the Creative, Engineering, and Marketing divisions.

The benchmark ventured into a new path: Premium it up with 3D NFTs and exclusive dApp.

And in order to achieve that, I would need people — good people — to develop this challenge with me, and I hired and managed a small team of three:

  • 3D Artist

  • Software Engineer

  • Front-end Developer

Design Strategy • Team Management •  Market Benchmark • Competitor Analysis

Initial Steps

After conducting a Market and Competitor Analysis, I discovered that their project concept was not positioned to deliver a cutting-edge solution. In response, I provided the team with detailed consultancy, presenting a benchmark that included alternative strategies for the Creative, Engineering, and Marketing divisions.

The benchmark ventured into a new path: Premium it up with 3D NFTs and exclusive dApp.

And in order to achieve that, I would need people — good people — to develop this challenge with me, and I hired and managed a small team of three:

  • 3D Artist

  • Software Engineer

  • Front-end Developer

Design Strategy • Team Management •  Market Benchmark • Competitor Analysis

Initial Steps

After conducting a Market and Competitor Analysis, I discovered that their project concept was not positioned to deliver a cutting-edge solution. In response, I provided the team with detailed consultancy, presenting a benchmark that included alternative strategies for the Creative, Engineering, and Marketing divisions.

The benchmark ventured into a new path: Premium it up with 3D NFTs and exclusive dApp.

And in order to achieve that, I would need people — good people — to develop this challenge with me, and I hired and managed a small team of three:

  • 3D Artist

  • Software Engineer

  • Front-end Developer

Design Strategy • Team Management •  Market Benchmark • Competitor Analysis

Initial Steps

After conducting a Market and Competitor Analysis, I discovered that their project concept was not positioned to deliver a cutting-edge solution. In response, I provided the team with detailed consultancy, presenting a benchmark that included alternative strategies for the Creative, Engineering, and Marketing divisions.

The benchmark ventured into a new path: Premium it up with 3D NFTs and exclusive dApp.

And in order to achieve that, I would need people — good people — to develop this challenge with me, and I hired and managed a small team of three:

  • 3D Artist

  • Software Engineer

  • Front-end Developer

Design Strategy • Team Management •  Market Benchmark • Competitor Analysis

Creative Process

My research also derived 'guidelines' for art direction, visuals, website architecture, feature design, content and marketing strategies.

I decided to seek inspiration from former Bourbon companies (i.e.: Blanton's and Macallan), and analyzed their website visual strategy to understand how they brand visitors and offer their products.

Core Visuals • Moodboard • Product Canvas • Task & User Flows • Feature Design • Content Strategy

Creative Process

My research also derived 'guidelines' for art direction, visuals, website architecture, feature design, content and marketing strategies.

I decided to seek inspiration from former Bourbon companies (i.e.: Blanton's and Macallan), and analyzed their website visual strategy to understand how they brand visitors and offer their products.

Core Visuals • Moodboard • Product Canvas • Task & User Flows • Feature Design • Content Strategy

Creative Process

My research also derived 'guidelines' for art direction, visuals, website architecture, feature design, content and marketing strategies.

I decided to seek inspiration from former Bourbon companies (i.e.: Blanton's and Macallan), and analyzed their website visual strategy to understand how they brand visitors and offer their products.

Core Visuals • Moodboard • Product Canvas • Task & User Flows • Feature Design • Content Strategy

Creative Process

My research also derived 'guidelines' for art direction, visuals, website architecture, feature design, content and marketing strategies.

I decided to seek inspiration from former Bourbon companies (i.e.: Blanton's and Macallan), and analyzed their website visual strategy to understand how they brand visitors and offer their products.

Core Visuals • Moodboard • Product Canvas • Task & User Flows • Feature Design • Content Strategy

The website

A visual appealing website to attract visitors to explore more about the project, the team, the plans for the future, showcase the NFT Collection (with teases) and also for the minting of these NFTs.

The website

A visual appealing website to attract visitors to explore more about the project, the team, the plans for the future, showcase the NFT Collection (with teases) and also for the minting of these NFTs.

The website

A visual appealing website to attract visitors to explore more about the project, the team, the plans for the future, showcase the NFT Collection (with teases) and also for the minting of these NFTs.

The website

A visual appealing website to attract visitors to explore more about the project, the team, the plans for the future, showcase the NFT Collection (with teases) and also for the minting of these NFTs.

The dApp

The dApp

The dApp

The dApp

During the Minting period and within the Planned Roadmap, the team had a necessity to have an exclusive dApp with features tailored designed, developed and tested.

The main features consisted in NFT Staking, Management of Membership [of the club] and Fees Payment.

Also with a Public Treasury for the users to be able to check on-chain data from the Basket of Assets — from Liquid Staking to Node Validators, under the management of the team. All mobile friendly 🧡.

During the Minting period and within the Planned Roadmap, the team had a necessity to have an exclusive dApp with features tailored designed, developed and tested.

The main features consisted in NFT Staking, Management of Membership [of the club] and Fees Payment.

Also with a Public Treasury for the users to be able to check on-chain data from the Basket of Assets — from Liquid Staking to Node Validators, under the management of the team. All mobile friendly 🧡.

During the Minting period and within the Planned Roadmap, the team had a necessity to have an exclusive dApp with features tailored designed, developed and tested.

The main features consisted in NFT Staking, Management of Membership [of the club] and Fees Payment.

Also with a Public Treasury for the users to be able to check on-chain data from the Basket of Assets — from Liquid Staking to Node Validators, under the management of the team. All mobile friendly 🧡.

During the Minting period and within the Planned Roadmap, the team had a necessity to have an exclusive dApp with features tailored designed, developed and tested.

The main features consisted in NFT Staking, Management of Membership [of the club] and Fees Payment.

Also with a Public Treasury for the users to be able to check on-chain data from the Basket of Assets — from Liquid Staking to Node Validators, under the management of the team. All mobile friendly 🧡.

Visual Brand ID

Inspired in the depths of Oak, Wooden Barrels, Man Caves, liquid Bourbon palettes.

Strategic Design Approach

Strategized Design Campaign, spanning Brand, Website, NFT and Marketing Campaigns.

Awareness

After refining the Core Visual of the Brand Identity, I designed and we launched a Coming Soon Landing Page.

NFT Art Direction

Provided Research, Strategy and Art Direction for the Unique 10,000 3D NFT Collection.

Website Design

One of the key success in this project was proved to be the Website itself. Feedback by own community and data.

Product Design (for dApp)

Tailored solution for the business' needs, compelling visual appealing interfaces, delightful features and seamless UX.

Front-end Development

Major issues happen within Web3 Mobile UX, and these issues were mitigated initially, by design.

Mobile Ready

Major issues happen within Web3 Mobile UX, and these issues were mitigated initially by design, and then by code.

Marketing Campaigns

Provided several marketing graphics for a diversified Content Marketing Strategy.

Performance Engineering (APM)

The deliverables could not stop in beautiful NFTs and interfaces. The Navigation needed to be seamless, frictionless and fast.

Visual Brand ID

Inspired in the depths of Oak, Wooden Barrels, Man Caves, liquid Bourbon palettes.

Strategic Design Approach

Strategized Design Campaign, spanning Brand, Website, NFT and Marketing Campaigns.

Awareness

After refining the Core Visual of the Brand Identity, I designed and we launched a Coming Soon Landing Page.

NFT Art Direction

Provided Research, Strategy and Art Direction for the Unique 10,000 3D NFT Collection.

Website Design

One of the key success in this project was proved to be the Website itself. Feedback by own community and data.

Product Design (for dApp)

Tailored solution for the business' needs, compelling visual appealing interfaces, delightful features and seamless UX.

Front-end Development

Major issues happen within Web3 Mobile UX, and these issues were mitigated initially, by design.

Mobile Ready

Major issues happen within Web3 Mobile UX, and these issues were mitigated initially by design, and then by code.

Marketing Campaigns

Provided several marketing graphics for a diversified Content Marketing Strategy.

Performance Engineering (APM)

The deliverables could not stop in beautiful NFTs and interfaces. The Navigation needed to be seamless, frictionless and fast.

Visual Brand ID

Inspired in the depths of Oak, Wooden Barrels, Man Caves, liquid Bourbon palettes.

Strategic Design Approach

Strategized Design Campaign, spanning Brand, Website, NFT and Marketing Campaigns.

Awareness

After refining the Core Visual of the Brand Identity, I designed and we launched a Coming Soon Landing Page.

NFT Art Direction

Provided Research, Strategy and Art Direction for the Unique 10,000 3D NFT Collection.

Website Design

One of the key success in this project was proved to be the Website itself. Feedback by own community and data.

Product Design (for dApp)

Tailored solution for the business' needs, compelling visual appealing interfaces, delightful features and seamless UX.

Front-end Development

Major issues happen within Web3 Mobile UX, and these issues were mitigated initially, by design.

Mobile Ready

Major issues happen within Web3 Mobile UX, and these issues were mitigated initially by design, and then by code.

Marketing Campaigns

Provided several marketing graphics for a diversified Content Marketing Strategy.

Performance Engineering (APM)

The deliverables could not stop in beautiful NFTs and interfaces. The Navigation needed to be seamless, frictionless and fast.

Visual Brand ID

Inspired in the depths of Oak, Wooden Barrels, Man Caves, liquid Bourbon palettes.

Strategic Design Approach

Strategized Design Campaign, spanning Brand, Website, NFT and Marketing Campaigns.

Awareness

After refining the Core Visual of the Brand Identity, I designed and we launched a Coming Soon Landing Page.

NFT Art Direction

Provided Research, Strategy and Art Direction for the Unique 10,000 3D NFT Collection.

Website Design

One of the key success in this project was proved to be the Website itself. Feedback by own community and data.

Product Design (for dApp)

Tailored solution for the business' needs, compelling visual appealing interfaces, delightful features and seamless UX.

Front-end Development

Major issues happen within Web3 Mobile UX, and these issues were mitigated initially, by design.

Mobile Ready

Major issues happen within Web3 Mobile UX, and these issues were mitigated initially by design, and then by code.

Marketing Campaigns

Provided several marketing graphics for a diversified Content Marketing Strategy.

Performance Engineering (APM)

The deliverables could not stop in beautiful NFTs and interfaces. The Navigation needed to be seamless, frictionless and fast.

Conclusion

The final delivery consisted in a New Visual ID for the Brand, alongside with Website and dApp and a Premium 3D NFT Collection of 10,000 exclusive pieces — all together.

600

+

NFT Mints in 72h

$400K

+

Sold within 7 days

Astounding

Feedback from Community and Holders

Conclusion

The final delivery consisted in a New Visual ID for the Brand, alongside with Website and dApp and a Premium 3D NFT Collection of 10,000 exclusive pieces — all together.

600

+

NFT Mints in 72h

$400K

+

Sold within 7 days

Astounding

Feedback from Community

Conclusion

The final delivery consisted in a New Visual ID for the Brand, alongside with Website and dApp and a Premium 3D NFT Collection of 10,000 exclusive pieces — all together.

600

+

NFT Mints in 72h

$400K

+

Sold within 7 days

Astounding

Feedback from Community and Holders

Conclusion

The final delivery consisted in a New Visual ID for the Brand, alongside with Website and dApp and a Premium 3D NFT Collection of 10,000 exclusive pieces — all together.

600

+

NFT Mints in 72h

$400K

+

Sold within 7 days

Astounding

Feedback from Community and Holders

Tech Stack

Tech Stack

Tech Stack

Tech Stack

Credits

Creative Direction

Paulo Monteiro

Product Design

Paulo Monteiro

NFT Design

Augusto B.

Development

Paulo M.

Lucas F.

Eduardo F.

Marketing

Paulo M.

Jen C.

Credits

Creative Direction

Paulo Monteiro

Product Design

Paulo Monteiro

NFT Design

Augusto B.

Development

Paulo M.

Lucas F.

Eduardo F.

Marketing

Paulo M.

Jen C.

Credits

Creative Direction

Paulo Monteiro

Product Design

Paulo Monteiro

NFT Design

Augusto B.

Development

Paulo M.

Lucas F.

Eduardo F.

Marketing

Paulo M.

Jen C.

Credits

Creative Direction

Paulo Monteiro

Product Design

Paulo Monteiro

NFT Design

Augusto B.

Development

Paulo M.

Lucas F.

Eduardo F.

Marketing

Paulo M.

Jen C.

Credits

Creative Direction

Paulo Monteiro

Product Design

Paulo Monteiro

Development

Paulo M.

Lucas F.

Eduardo F.

Marketing

Paulo M.

Jen C.

NFT Design

Augusto B.

2024 — Paulo Monteiro

2024 — Paulo Monteiro

2024 — Paulo Monteiro